NASTRO CULT

To help Nastro Azzurro interact with the spectators of the Rome International Film Festival, A23 conceived and created NASTRO CULT, an interactive event full of cinematographic passion.

We created two virtual sets with “greenbox” technology where the consumer became the protagonist of Cult films of Italian cinematography, with post-production in real time.

1,800 videos were made in seven days, which have since been seen and shared on the web by over 350,000 people.

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